||Marketing Your Site
The idea that you will "Build It and They Will Come" is far from the truth.
With millions of websites it's very difficult to make your site stand out from the rest.
It is important to start out with reasonable goals and work from there.
We provide you with complete site statistics updated daily that show you the number of unique visits and pages viewed.
Successful marketing strategies employ a mix of online and offline promotion of your site as well as letting
your most important people, your current customers, know about your web presence. Most people fail to realize that
using your website to retain customers can be more valuable then attracting new customers. Email marketing,
customer logins, surveys and online coupons are just a few of the methods used to retain and communicate
with your current customer base.
Search Engine Optimization (SEO)
Getting your site listed at or near the top for specific keywords of major search engines is an extremely important
step in driving traffic to your site. It is much easier to implement Search Engine Optimization (SEO) from
the beginning then to try and add it later. We work with you to arrive at specific keywords and then employ
strategies in the design of your site so that search engines recognize it as a valuable source. Be careful of companies
guaranteeing the number one ranking for search engines. No one can guarantee the number one spot and the results may
vary. More than 80% of all search engine queries come from Google, Yahoo! or MSN searches which all use different algorithms in displaying relevant sites.