paul@southbaydesign.com | 218.766.1811
HOME MARKETING/SEO GOLF COURSE SOLUTIONS PORTFOLIO CONTACT US Marketing Your Site The idea that you will "Build It and They Will Come" is far from the truth. With millions of websites it's very difficult to make your site stand out from the rest. It is important to start out with reasonable goals and work from there. We provide you with complete site statistics updated daily that show you the number of unique visits and pages viewed. Successful marketing strategies employ a mix of online and offline promotion of your site as well as letting your most important people, your current customers, know about your web presence. Most people fail to realize that using your website to retain customers can be more valuable then attracting new customers. Email marketing, customer logins, surveys and online coupons are just a few of the methods used to retain and communicate with your current customer base. Search Engine Optimization (SEO) Getting your site listed at or near the top for specific keywords of major search engines is an extremely important step in driving traffic to your site. It is much easier to implement Search Engine Optimization (SEO) from the beginning then to try and add it later. We work with you to arrive at specific keywords and then employ strategies in the design of your site so that search engines recognize it as a valuable source. Be careful of companies guaranteeing the number one ranking for search engines. No one can guarantee the number one spot and the results may vary. More than 80% of all search engine queries come from Google, Yahoo! or MSN searches which all use different algorithms in displaying relevant sites. SEO Examples Here are two examples of sites we developed that were number one with Google: (remember that results can vary)   Keywords: "st paul public golf"   Site: www.wpgolf.com   View Result Page   Keywords: "ATV License Plates"   Site: www.badgeland.com   View Result Page